
LEGO Almost Died. What It Did Next…
Is the Best Business Lesson You’ll Ever Learn The Most Painful Brand in the World Has a Lot to Teach You LEGO has survived trends,
A tech enthusiast, and world traveler, loves coffee and his reef tank. 20 years at Microsoft and Yahoo! in the US, France, and UAE. Co-Founder and CEO of a leading independent, self-funded, media platform www.7awi.com in the MENA region.
عاشق للتكنولوجيا، مسافر حول العالم، يحب القهوة والغوض. 20 عامًا في مايكروسوفت و ياهو! في الولايات المتحدة وفرنسا والإمارات العربية المتحدة. المؤسس المشارك والرئيس التنفيذي لمنصة إعلامية مستقلة رائدة ذات تمويل ذاتي www.7awi.com في منطقة الشرق الأوسط وشمال أفريقيا.

Is the Best Business Lesson You’ll Ever Learn The Most Painful Brand in the World Has a Lot to Teach You LEGO has survived trends,

LEGO’s Greatest Innovation Wasn’t a Toy. It Was a System. By Anas Abbar Most companies build products. LEGO built a platform — decades before anyone

Stop Confusing Growth With Scale, They Are Not the Same Thing Every founder I know wants to grow. Few have truly learned to scale. And

Press Releases Are Not Dead. They’ve Just Been Reinvented. For decades, the press release was the backbone of corporate communication. Write it. Send it. Hope

ادخل إلى أي متجر في طوكيو أو أوساكا أو كيوتو، واشترِ وجبة جاهزة أو وجبة خفيفة أو حلوى. ما تراه على العبوة هو تقريبًا ما

People keep hitting me with this question lately: “How are you still optimistic?” Fair enough. I get it. We’ve screwed up more times than I

Why Food Product Ads in Japan Look Exactly Like the Real Thing — And What the World Can Learn Walk into any convenience store in

I had just landed in Dubai after a 7-hour flight on Emirates. Tired. Slightly jet-lagged. Already thinking about emails before even leaving the airport. Then

In our culture, bread was never just bread. It was ni’meh (النعمة) — The blessing. If a piece fell to the ground, everything paused. You

How Global Companies Can Navigate Ramadan in the Middle East Without Missing a Beat Ramadan is not a slowdown. It’s a shift in rhythm. Companies
Some cookies keep this site working. Others help us see how it is used. We only set the optional ones if you say yes.
Read our cookie policyNeeded for the site to work. These cannot be switched off.
Remember choices you make, such as your language.
Help us understand how the site is used. In the UK these need your consent.
Used to show you advertising that is relevant to you.